The quiet
street of Barangay 43, Zone 6, Pasay City became the backdrop for a
community-centered event that blended grassroots empowerment with modern
entrepreneurship on July 4, 2025. At the center of this initiative was Engr.
Grace Bondad Nicolas, Co-Founder and COO of Tag Media Group, a leader in both business and media, whose
keynote session became the most anticipated and impactful moment of the Bahay
Tubo Project, a business development program organized by students from De La
Salle-College of Saint Benilde.
The project,
held under the college’s Center for Student Life - Academic Extension Program
and the Center for Social Action, aligned with the goals of the National
Service Training Program (NSTP). It aimed to provide single parents with the
skills and tools to start and sustain small, home-based food businesses.
But it was
the talk by Engr. Nicolas, also President of Rising Tigers Magazine, that truly
set the tone for ambition and transformation.
Lessons in Modern Entrepreneurship
Speaking to
students, aspiring entrepreneurs and local community members, Engr. Nicolas
delivered a practical and inspiring discussion on the realities of building a
business in the digital age. She highlighted the role of digital platforms in
reaching wider markets and establishing brand presence, especially for
small-scale entrepreneurs operating from home.
More
importantly, she emphasized that innovation is an integral part of doing or
starting a business. Whether through unique product offerings, creative
marketing strategies, or the use of technology to streamline operations,
innovation, she said, must be a mindset from the very beginning.
Throughout
her session, Engr. Nicolas maintained an open and engaging atmosphere,
encouraging participation and interaction. Attendees who contributed ideas or
asked questions were recognized with small tokens of appreciation — a gesture
that energized the discussion and created a warm, collaborative environment.
An inspiring talk from the heart: A
Conversation That Resonated
Unlike
typical lectures, the event adopted a focus group discussion format, giving
participants a chance to voice their ideas, share challenges, and receive
real-time guidance. Engr. Nicolas responded with tailored advice and relevant
examples, bridging the gap between theory and practice in a way that
participants found highly relatable.
The session
not only deepened the participants’ understanding of entrepreneurship but also
gave them a renewed sense of purpose. With each exchange, the message became
clearer: with knowledge, creativity, and the right support, starting a business
is not only possible, it can be transformative.
Building a Platform for Change
Behind the
success of the Bahay Tubo Project was a team of committed Benildean student
leaders who handled logistics, communications, finance, facilitation, and
overall project management. Their coordination ensured a smooth and meaningful
rollout of the pilot phase, which included six main participants identified
from the local community.
In partnership
with the Barangay 43 local government, the program responded to the community’s
call for inclusive, sustainable livelihood efforts. Though modest in scale, the
event marked an important beginning in strengthening local capacity through
education and enterprise.
A Promising Start
Engr.
Nicolas’s presence at the Bahay Tubo launch elevated the project into something
more than a community workshop, it became a launching pad for new ideas,
renewed confidence, and genuine connection. Her insights on digital selling,
innovation, and self-empowerment struck a chord with participants’ eager to
take charge of their futures.
0 Comments