SMDC gathers Minoz fans and K-drama enthusiasts for a cup sleeve event celebrating their beloved idol
HAPPY LEE
MINHO DAY! In celebration of their brand ambassador’s 36th birthday, SM
Development Corporation (SMDC) gathered Lee Minho’s fans, collectively known as
“Minoz'' or “a presence like God,” for a series of cup sleeve events across the
metro.
Held
simultaneously in SMDC showrooms — Gold Residences
(https://smdc.com/properties/gold-residences/) across NAIA Terminal 1; Bloom
Residences (https://smdc.com/properties/bloom-residences/) in Sucat, Paranaque;
SM Mall of Asia in Pasay City, SM Megamall in Mandaluyong; and Light Mall along
EDSA-Boni MRT Station — the cup sleeve events served as a testament not only to
the enduring popularity of the global sensation in the Philippines, but also to
the success of SMDC's "Step Into Luxury" campaign.
Throughout
the afternoon, SMDC treated the attendees to exciting activities and surprises,
immersing them in the world of Lee Minho. Minoz fans sent their heartfelt
wishes for the star, and made lasting memories over coffee, snacks, and commemorative
keepsakes.
A ‘Good Guy’
Like No Other
As the face
of SMDC, Lee Minho has continued to capture the hearts of millions across the
globe, exemplifying what it truly means to be a "Good Guy." His
donation platform, PROMIZ, encourages people to make a positive impact on the
lives of others and make a difference in their communities. From the
environment, to children, and animals, PROMIZ acts as a catalyst for people to
share their resources for the benefit of those in need, and all-in-all, create
“a better tomorrow” for everyone.
Aye Luna,
Vice President for Marketing at SMDC, highlighted how Lee Minho’s partnership
with SMDC has been pivotal to their vision of building a nation of homeowners
through sustainable, community-centric communities with an intrinsic care for
one another.
“At SMDC, we
endeavor to make luxurious homes accessible to more Filipinos. Our investors
and home buyers deserve nothing but the best, and Lee Minho’s endorsement of
our properties validates this belief.” ~Aye Luna, Vice President for Marketing
at SMDC
With
resilient, safe, secure, and developments in premium locations that provide
hotel-like interiors, resort-style amenities, and community-building
initiatives, SMDC, curates a holistic, affluent lifestyle for their residents.
She
reiterated how, in line with their “Step Into Luxury campaign,” SMDC affirms
their commitment to building world-class, sustainable communities for all.
According to Luna, “It is through the passion and dedication of our ‘Good Guys’
that we are able to redefine and elevate the urban landscape in the
Philippines, and bring many Filipinos’ dreams to life.”
Luna
concluded the series of cup sleeve events by thanking the many loyal fan clubs
that relentlessly support their ‘Good Guy.’ “Lee Minho is a cherished member of
our SMDC family, and we are honored to celebrate him as our brand ambassador,”
she said.
To know more
about SMDC, its developments, and their “Step Into Luxury” campaign, follow
them on Facebook (https://www.facebook.com/TheOfficialSMDC), Instagram
(https://instagram.com/theofficialsmdc), YouTube
(https://www.youtube.com/theofficialsmdc), Twitter
(https://twitter.com/theofficialsmdc), and Tiktok
(https://www.tiktok.com/@theofficialsmdc), or visit the SMDC Website
(https://smdc.com/).
About SM
Development Corporation (SMDC):
SM
Development Corporation (SMDC) is a trailblazer in the Philippine real estate
industry, committed to creating world-class, sustainable communities. With a
mission to make an affluent lifestyle more accessible to Filipinos, SMDC has
long been at the forefront of innovative residential and mixed-use developments
across the country.
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