On the Spotlight!

Rhum lovers would definitely agree. In the Philippines, the top spot has been with their Favorite Tanduay spirits . With international partnerships and global expansion, undoubtedly, Tanduay has bolstered its worldwide sales, making it the world’s top-selling rum for the third consecutive year. The proudly Philippine-made Tanduay varieties are currently available in Florida, New York, New Jersey, Illinois, California, Wisconsin, Tennessee, Michigan, and Guam in the U.S, and will be available in Hawaii, Indiana, Nevada, and Minnesota within the year. The company has also successfully entered the markets of China, the United Arab Emirates, Singapore, and Australia. “Being declared the World’s Number 1 Rum for the third year is an achievement not just for Tanduay but for the entire country as our products are proudly Philippine-made using materials sourced locally. We celebrate this feast with our fellow Filipinos and we thank our international partners who have helped us market Tanduay g...

Google Ads with Shopee offers specialized marketing support for brands to boost their e-commerce presence in Southeast Asia and Taiwan       MANILA, JULY 17,   2020 - Shopee , the leading e-commerce platform in Southeast Asia and Taiwan, teamed up with Google to launch Google Ads with Shopee , a first-of-its-kind marketing solution for brands to drive sales online. The launch reflects a shared commitment between Shopee and Google to accelerate digitization and enable e-commerce growth for brands across the region. Through this integration, brands on Shopee can access specialized marketing tools to boost their online presence, create deeper engagements with customers, and flexibly manage and measure their marketing campaigns.   Ruoshan Tao, Head of Marketing at Shopee Philippines, said, “Most brands in the Philippines are expanding their online presence as e-commerce becomes a vital part of the retail ecosystem. Shopee is committed to providing the bes...

Here’s another project launched by Novuhair to promote health and wellness among the Filipino people specially during this pandemic we are all battling. This time it’s about dishes that could supply nutrients for our hair. Read on,   NOVUHAIR®, the country’s leading natural hair loss solution, supports the nation in highlighting the importance of a healthy and balanced nutrition amidst the ongoing health crisis. NOVUHAIR® partnered with Chefy Wifey’s Kitchen and cooked up something, literally. Consistent with the brand’s advocacy, the “Food for the Hair” mini-program shall offer four (4) video demo episodes on how to prepare practical, nutritious and easy-to-do meals at home, focusing on ingredients that support healthy hair and prevent hair loss. The initial episode features VIP Nutrition Coach Michelle Co-Huertas’ Chicken Afritada with Boiled Egg, a Filipino staple recipe loaded with nutrients and vitamins essential in achieving the best hair growth goal. Chefy Wifey's ...

Been writing about this new digital player about to be launch anytime soon in the Philippine market, Smart Asset Managers (SAM).   As I get to know more about the beliefs and principles of its founder, Mr. Rommel Santos, in affirmation, I can say that he truly is a FILIPINO, not only by blood but more so by heart. Mr. Rommel Santos, SAM's Founder   He has high hopes that given the right opportunity, Filipinos can uplift their standard of living. Santos has long been wanting to contribute to bring positive changes to Filipinos’ financial state. And he intends to make this happen by introducing Smart Asset Managers to them.   SAM started in Melbourne, but anybody, anywhere around the globe, can subscribe to it. As of this writing, there are subscribers from around 18 countries around the world.   Smart Asset Manager (SAM) is a subscription-based firm that aims to revert to the conventional method of entrepreneurial journey through sharing economy. It i...

Tune in on July 7 and watch your favorite celebrities perform   MANILA, JULY 3, 2020 - Shopee , the leading e-commerce platform in Southeast Asia and Taiwan, will celebrate the peak of 7.7 Free Shipping Fiesta with TV Specials in partnership with Wowowin and Eat Bulaga , screened exclusively on Shopee Live and GMA . On July 7, users can tune into Shake & Win at 11:30 AM on Shopee Live ; 12 NN at Eat Bulaga GMA and Shake & Win TV Special from 5:30 PM to 6:30 PM on Wowowin GMA for a chance to win a total of ₱ 1.9 million in cash prizes . In addition, users can also win up to over ₱ 1.8 million Shopee coins, non-stop prizes and giveaways, low-priced deals, and up to 90% off on leading brands.   Joining Wowowin host Willie Revillame are Kapuso stars Gabbi Garcia, Rita Daniela, and Julie Anne San Jose. Users can also catch top celebrities Alden Richards and Maine Mendoza on Shake & Win TV Special on Eat Bulaga.   Key highlights of Shopee 7.7 Free Shipp...

Have you taken advantage of the exciting promos from Shopee this last few days? You still have a few days left to avail! Shop now! 7.7 is a few days away! From June 22 to July 7, users can enjoy sitewide free shipping, big discounts, and exclusive offers from premium brands Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, launches 7.7 Free Shipping Fiesta with huge discounts and fantastic promotions. Running from June 22 to July 7, 2020, Filipinos can look out for deals such as ₱ 7 deals, free shipping with ₱ 0 minimum spend for featured stores, up to 90% off on selected products, and cash prizes. Here are seven things to look forward at Shopee 7.7 Free Shipping Fiesta: 1.      ₱ 1.9 million in cash prizes up for grabs on July 7 On July 7, Shopee-holics can stand a chance to win cash prizes of up to a total of ₱ 1.9 million. Shoppers need to tune in to the following Shopee TV specials in order to win:   a.   ...

In today’s high-tech world, we may say that, “everything we need can be found in the internet.” Relatively true but not exact. Not everything that Mr. Google says is correct. Remember, anybody can upload content in the web. It is up to us to weigh the veracity of the information provided. And this is scary, internet Misinformation Contributes to 60% of Consumers Lacking Nutrition Knowledge Very timely as we need to be healthier to battle this invisible enemy of ours, Covid-19, just this June 2020, the premier global nutrition company, Herbalife Nutrition , released additional findings from its Asia Pacific Nutrition Myths Survey 2020 , uncovering that 60 percent of consumers were confused about nutrition facts. The survey was conducted with 5,500 respondents from Australia, Hong Kong, Indonesia, Japan, Korea, Malaysia, Philippines, Singapore, Taiwan, Thailand and Vietnam in March 2020. In a general nutrition knowledge quiz administered together with the survey, a total of 48 “T...