FUJIFILM Philippines Expands Presence in Cebu City

FUJIFILM Philippines Inc. (FFPH) and FUJIFILM Business Innovation Philippines Corp. (FUJIFILM BI PH) are responding to escalating demand by relocating their offices to a more expansive space in Cebu City. Positioned at Mercedes Benz Tower, Mindanao Ave Cebu Business Park, Cebu City, the new office signifies a strategic move for these global innovation leaders.

L-R_FFPH President Masahiro Uehara, Cebu City Vice Mayor Raymond Alvin Garcia, and FUJIFILM BI PH Hideaki Kato, at the ribbon cutting ceremony this morning

This expansion aims to strengthen Fujifilm's foothold in the region, enabling the brand to better cater to the local market and provide an enhanced experience for customers.

The Cebu City office will serve as a hub for after-sales support, featuring a local repair center for digital cameras and endoscopy products. Additionally, it will host a showroom showcasing advanced cameras, cutting-edge printing machines, and business software solutions, offering customers an interactive experience with Fujifilm's latest innovations in imaging and document management technology.


Mr. Masahiro Uehara, President of FFPH, expressed confidence in the strategic move, stating, "This relocation reinforces our commitment to swiftly expand our local operations, making our products and services more accessible to the southern part of the country."

Adding his perspective, Mr. Hideaki Kato, President of FUJIFILM BI PH, mentioned FUJIFILM BI PH has almost 60-years’ experience in the Philippines and continuously provides document process innovation for Cebu customers. He also highlighted the synergy between the two entities, stating, "We are proud to unveil this new office, bringing us closer to our customers in Cebu and emphasizing the collaboration between FUJIFILM Business Innovation Philippines and FUJIFILM Philippines."

L-R_ FUJIFILM BI PH Hideaki Kato and FFPH President Masahiro Uehara at the ribbon cutting ceremony this morning

Fujifilm, renowned for its relentless pursuit of technological advancements and customer-focused solutions, leverages its photographic industry expertise to push growth in healthcare, materials, and business innovation. The company's new group purpose, "Giving our world more smiles," underscores its commitment to creating a brighter future in society.

For more information, visit www.fujifilm.com/ph & www.fujifilm.com/fbph.


About FUJIFILM Philippines Inc.: 

Established in 2012, FUJIFILM Philippines Inc. (FFPH) serves the Philippine market in Electronic and Photo Imaging, Graphic Systems, Medical Systems, and Industrial Products. The company prioritizes after-sales support, maintaining a local repair center and a wide distribution network.

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