In a heartwarming event held at SOS Children's
Villages, MR.DIY Philippines celebrated the essence of motherhood during the
Women’s Month last March 8, 2024. The initiative aimed to honor the selfless
dedication of SOS mothers who nurture children with love and care, regardless
of their backgrounds or life challenges.
Representatives from MR.DIY Philippines, led by their Deputy Head for Marketing, Charles Salecina (second row, eighth from the left), participated as "Uncles and Aunties for a Day" at SOS Children’s Village, alongside SOS Children’s Village Corporate Relations Coordinator, Andrea Celica Santos (first row, far left)
Charles Salecina, Deputy Head for Marketing at
MR.DIY, expressed, "Our collaboration with SOS Children's Villages allows
us to celebrate the incredible work of SOS mothers who dedicate their lives to
nurturing children. Through initiatives like this, we hope to inspire others to
spread kindness and make a positive impact in their communities."
During the event, MR.DIY employees transformed
into "Uncles and Aunties for a day," guiding children to craft
heartfelt Mother's Day gifts using MR.DIY's arts and crafts materials. A total
of thirty volunteers passionately engaged with the children, fostering
creativity and bonding through the act of crafting.
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Andrea Celica Santos, Corporate Relations Coordinator at SOS Children's Villages Philippines
Andrea Celica Santos, Corporate Relations Coordinator at SOS Children's Villages Philippines, remarked, "This partnership with MR.DIY has provided our children with a wonderful opportunity to express their creativity and gratitude towards their SOS mothers. It's heartwarming to see the joy and love infused into each handmade card, reflecting the strong bond between the children and their SOS families."
"Uncles and Aunties for a Day" took on the
role of guiding children in crafting heartfelt Mother's Day gifts, utilizing
MR.DIY's arts and crafts materials
The day's highlight was the creation of
Mother’s Day cards, each carrying a unique message of love and gratitude. The
children poured their hearts into designing these cards, showcasing their
appreciation for the SOS mothers who have provided them with a loving home
environment.
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The Mother’s Day cards made by the children from SOS Village contain distinct messages of love and thankfulness. Each card demonstrates the children's heartfelt dedication, showing their gratitude towards the SOS mothers for creating a loving home for them.
A special moment unfolded as the best-designed
card was awarded a gift pack from MR.DIY, adding an extra touch of joy to the
occasion. This gesture not only recognized the children's artistic talents but
also symbolized the bond between SOS mothers and their children.
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The most outstanding Mother’s Day cards were honored with generous gift packs from MR.DIY.
This celebration held particular significance
as it redefined the concept of motherhood within SOS Children's Villages.
Unlike conventional notions, SOS mothers embody diverse backgrounds and life
experiences, yet they share a common trait – an unwavering commitment to
nurturing children with love, care, and respect for their individual stories.
The SOS Village's unique approach to
family-like care ensures that children grow up in a supportive environment,
surrounded by their SOS siblings and a caring SOS mother. This nurturing
setting fosters a sense of belonging and security, which is essential for every
child's healthy development.
As MR.DIY continues its partnership with SOS
Children's Villages and other NGO partners through Acts of Kindness (AoK), the
retailer's commitment to supporting vulnerable children and families remains
steadfast. Together, through acts of kindness, creativity, and compassion,
MR.DIY and its partners create meaningful impacts that resonate across Filipino
communities, nurturing hope, love, and opportunities for every child.
In honoring the SOS mothers and embracing the
spirit of Women’s Month, let us acknowledge and appreciate the unsung heroes –
the SOS mothers – who exemplify the true spirit of motherhood through their
dedication, compassion, and resilience.
To know more about MR.DIY’s CSR initiatives
through their Acts of Kindness (AoK) program, head to MR.DIY’s official website
at www.mrdiy.com/ph or follow /mrdiyPH on Facebook, and @mrdiy.philippines on
Instagram and TikTok. You can also check out MR.DIY’s stores nationwide here: https://www.mrdiy.com/ph/storelocator.
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About
MR.DIY
MR.DIY
is one of the largest home improvement retailers with more than 2,000 stores
across Southeast Asia including Malaysia, Thailand, Indonesia, Singapore,
Brunei, Philippines, Cambodia, India, and Europe in Turkey and Spain. The home
improvement retailer has dedicated itself to making a positive difference in
the lives of its valued customers by offering convenience at all its stores
nationwide.
All MR.DIY stores are managed directly, and the
company often works in collaboration with other mass merchandise retailers or
owners of malls or shopfront properties. MR.DIY stores offer a wide selection
of — approximately 18,000 SKUs — across 5 major categories, namely hardware;
household and furnishing; electrical; stationery and sports equipment products;
and others (comprising amongst other toys, car accessories, jewelry, and
cosmetics).
The company strives to put customers first by
operating an innovative business that is flexible when it comes to providing a
wide variety of products, good quality, and value for money, holding true to
the company’s motto of “ALWAYS LOW PRICES”. Visit www.mrdiy.com/ph/ for
more details.
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