SM North EDSA continues to redefine the shopping and dining scene with an exciting array of new tenants across its sprawling mall. Brimming with new experiences—from Milksha's first-ever concept store in the Philippines to exciting store openings—here’s what awaits you at The Block and beyond.
The Block: A Hub of Exciting New Stores
Step into The Block at SM North EDSA, where a fresh wave of stores and attractions awaits. From unique dining experiences to specialty shops and immersive adventures, The Block is your destination for exciting discoveries and memorable moments.
Tonkotsu Kazan (The Block, Ground Floor)
Indulge in the rich flavors of authentic Japanese ramen at Tonkotsu Kazan, now serving its signature dishes at SM North EDSA. Known for its perfectly crafted noodles, flavorful broth, and tender roasted pork, this ramen house brings a dining experience steeped in tradition.
Every bowl is a celebration of Japanese precision and hospitality, or omotenashi, making it a must-try destination for foodies craving comfort and quality.
Bebang Halo-Halo (The Block, Ground Floor)
Rediscover the Filipino classic with a playful twist at Bebang Halo-Halo, where every spoonful is a delightful surprise. Known for its “Fun, Royal, and Filipino” approach, Bebang takes halo-halo to new heights with the creamiest textures and most innovative flavors.
Cool, colorful, and packed with flavor, Bebang Halo-Halo’s best seller, The Presidential, is the ultimate Pinoy merienda. This refreshing mix of sweet, creamy, and crunchy goodness is perfect for any craving this holiday season. Priced at only PHP 148–178, it’s the creamiest way to enjoy this Filipino favorite!
Fully Booked x Kinokuniya (The Block, 5th Floor)
A literary and cultural collaboration awaits at Fully Booked x Konikuniya, now open at SM North EDSA. This one-of-a-kind bookstore fuses Fully Booked’s beloved English-language collection with Kinokuniya’s curated Japanese titles.
From timeless Japanese classics Nihongo learning materials to art books and English-translated manga, this store is a cultural oasis for book lovers and manga enthusiasts alike.
Gashapon Bandai (The Block, 5th Floor)
Calling all capsule toy lovers! Gashapon Bandai, Japan’s iconic vending machine toy concept, has arrived at SM North EDSA. With every spin, you’ll discover collectibles featuring beloved anime icons like Dragon Ball and Sailor Moon, and adorable Sanrio characters.
It’s not just a shop; it’s a thrilling adventure that turns every visit into a treasure hunt for kids and collectors alike.
Co. The Collectible Store (The Block, 5th Floor)
Step into Co. The Collectible Store, where pop culture dreams come true. Whether you’re after Funko Pop! figures, rare anime merchandise, K-pop albums, or trading cards, this store is a haven for fans and enthusiasts.
Each visit is more than just a shopping trip–it’s a celebration of your fandom, where nostalgia and discovery meet.
Underwater Adventure (The Block, 5th Floor)
Take the kids on an unforgettable journey at The Underwater Adventure, the metro’s first ocean-themed playground. This immersive experience features murals of marine life across the walls and floors, with ride-on toys in the shape of boats, fish, and sea animals. It’s the perfect destination for families looking to combine play with a creative learning experience in a vibrant, underwater world.
Beyond The Block: New Experiences Across the Mall
Milksha (City Center, 2nd Floor)
Known for its fresh milk, loose leaf tea leaves and dedication to quality and craft, Milksha is making waves with its first-ever concept store at SM North EDSA. Treat yourself to their delicious handcrafted specialty drinks - goodness in every cup.
Aquaflask Design Lab (City Center, 2nd Floor)
The Aquaflask Design Lab redefines hydration with chic, double-insulated water bottles that keep drinks cold for 24 hours or hot for 12. Style meets sustainability with these game-changing essentials.
Dr. Martens (The Annex, 2nd Floor)
Make a bold statement with Dr. Martens, now at SM North EDSA. Known for its rebellious spirit and timeless style, this globally celebrated footwear brand is perfect for those looking to stand out.
From signature boots to versatile shoes, Dr. Martens delivers the perfect blend of style, durability, and comfort, giving you iconic steps with every stride.
Gyukatsu Kyoto Katsugyu (City Center, 2nd Floor)
Craving a satisfying meal that blends tradition with innovation? Look no further than Gyukatsu Kyoto Katsugyu, where the famous Gyukatsu takes center stage. This unique Japanese dish features high-quality beef cutlets, breaded and fried to perfection. What sets it apart is the interactive experience—each cutlet is served alongside a sizzling stone grill, allowing you to cook the beef to your preferred doneness right at the table. While the variety of condiments and dipping sauces enhance the flavors, it’s the premium beef and the hands-on grilling process that truly elevate the experience. It’s the perfect spot for anyone seeking a fulfilling and flavorful meal with a Japanese twist.
Coming Soon
While many new stores are already open, there’s more to look forward to in the coming months:
Stuff'd: An exciting new spot for kebabs, burritos, and quesadillas.
All Aboard: A whimsical destination set to open its doors.
KKV: Offering a vibrant mix of trendy lifestyle essentials.
With so much to discover at SM North EDSA, from The Block to the city center and beyond, now is the perfect time to explore the newest stores, dining options, and stylish concepts. From literary treasures to playful collectibles and authentic dining experiences, SM North EDSA is your gateway to fresh and exciting adventures. Don’t miss out on these new and upcoming openings—plan your visit today and be the first to experience everything that’s new!
For updates and more information, visit www.smsupermalls.com or follow @smsupermalls on social media.
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At SM Supermalls, we take pride in being the Home of Firsts—bringing you the first-to-market brands, groundbreaking experiences, and culinary destinations you won’t find anywhere else. From world-class dining and retail exclusives to innovative spaces that inspire and connect communities, we’re redefining what it means to have it all. As we continue to grow, we remain committed to sustainability, community empowerment, and delivering memorable moments that make every visit more meaningful. There’s always something new and memorable waiting for you at SM.
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