With 25 participating employers, more than a thousand job seekers, and 236 or 22% hired on the spot, the annual SM Group Job Fair at SM City North EDSA once again proved to be a powerful platform for connecting Filipinos to real and immediate employment opportunities.
Led by SM Retail, the job fair gathered companies from across the SM Group’s diverse businesses—spanning malls and real estate, retail, food and beverage, logistics, education, and banking. More than just high foot traffic, the event delivered high intent, high engagement, and strong hiring outcomes.
From application to employment—on the same day
One of the strongest highlights
of the job fair was the number of applicants hired on the spot (HOTS),
showcasing the efficiency and accessibility of SM’s hiring ecosystem.
For many job seekers, the
experience was nothing short of life-changing. Through on-site interviews and
real-time assessments, applicants were able to move quickly from application to
employment—removing the long waiting periods often associated with traditional
recruitment.
A job fair that works for real
people
For many first-time job seekers and breadwinners, the SM Job Fair offered not just jobs—but relief, speed, and hope. “Makakatulong yung ganitong pa-event sa mga pamilya,” shared Joshua Bulauitan, hired on the spot as a Sales Clerk. “Kung wala kang trabaho at nagigipit ka na, pumunta ka lang dito—may instant trabaho ka.”
This immediate hiring momentum
reflects SM Retail’s consistently strong hiring demand and absorption rates,
ensuring that SM Job Fairs translate into real jobs—not just applications.
Employers meet job-ready
talent, faster
Employers likewise cited the
effectiveness of SM Job Fairs in reaching the right candidates efficiently.
Meanwhile, financial services
firms highlighted the long-term success of hires from SM Job Fairs.
Strengthening employment
through public-private collaboration
The job fair was held in partnership with key government agencies, including the Department of Labor and Employment (DOLE) and the Public Employment Service Office (PESO)—underscoring the value of public-private collaboration in employment generation.
“Malaki ang tulong ng SM Supermalls sa PESO at DOLE,” said Jon Tito, Group Leader of QC PESO. “Kinakalat nila ang opportunities para sa mga naghahanap ng trabaho.”SM Government Service Express:
making hiring easier, faster
To further simplify the
employment journey, the job fair featured SM Government Service Express,
a one-stop hub where applicants could process pre-employment requirements in
one location.
Participating agencies included
the Social Security System (SSS), Pag-IBIG Fund, PhilHealth,
and the Philippine National Police for police clearance.
SSS echoed this, emphasizing
accessibility: “Importante na sumasali ang mga
government agencies sa job fairs,” said Ava
Michelle Estrella of SSS, “kasi on the spot, natutulungan namin ang
applicants sa pagkuha ng requirements.”
Bringing opportunities closer,
nationwide
Following the strong turnout at
SM City North EDSA, SM Supermalls continues to bring job opportunities
closer to Filipinos with a series of job fairs nationwide this March:
●
March 4 – SM Center Antipolo
●
March 6 – SM Mall of Asia
●
March 11 – SM City Davao
●
March 13 – SM City Trece Martires
●
March 20 – SM City North EDSA
●
March 25 – SM City Urdaneta Central
●
March 26 - SM City Tuguegarao
●
March 27 – SM City Trece Martires
●
March 27 – SM City Cauayan
Job seekers are encouraged to bring
multiple copies of their resume, valid IDs, and other basic pre-employment
requirements, and to arrive early to maximize interview opportunities.
Admission to SM Job Fairs is free and open to the public, unless
otherwise specified.
For updates on schedules and
participating employers, applicants may visit SM Supermalls’ official social
media pages or inquire at the customer service desk of participating malls.
Turning malls into platforms
for opportunity
The continued success of the SM
Job Fair highlights how the country’s most loved malls are evolving
beyond retail becoming platforms that deliver real-world solutions for
Filipinos.
By bringing together employers, job seekers, and government agencies in one accessible space, SM Supermalls continues to max out experiences—turning malls into hubs where careers begin, requirements are completed, and futures move forward.
At SM Supermalls, opportunities don’t just exist—they feel possible.
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About SM Supermalls – Job Fairs
SM Supermalls—one of Southeast
Asia’s leading mall developers—continues to maximize the job fair
experience by bringing employment opportunities closer to Filipinos
through accessible job fairs across its malls nationwide. As the country’s most
preferred and loved retail destination, SM designs job fair experiences that
are personal, inclusive, and responsive to different job seeker tribes—from
fresh graduates and career shifters to experienced professionals—matching them
with employers aligned to their goals and aspirations. More than a venue, SM
serves as a platform for empowerment, connecting talent to opportunity,
strengthening workforce development, and supporting inclusive economic growth
through strong partnerships.
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